Generative AI - Marketing
Generative AI in Marketing: Crafting Creativity, Connection, and ROI
Location: Virtual
Topics To Include:
Personalization at Scale: Harnessing Generative AI for Hyper-Targeted Campaigns
Personalization at Scale: Harnessing Generative AI for Hyper-Targeted Campaigns
Personalization at Scale: Harnessing Generative AI for Hyper-Targeted Campaigns
- Audience Segmentation on Steroids: Leverage AI to create ultra-specific audience profiles and predict customer needs.
- Dynamic Content Delivery: Use real-time data to serve personalized messages across multiple channels seamlessly.
- Ethical Considerations in AI Personalization: Ensure compliance with data privacy laws while delivering tailored experiences.
Creative Content Generation: Balancing Automation with Brand Authenticity
Personalization at Scale: Harnessing Generative AI for Hyper-Targeted Campaigns
Personalization at Scale: Harnessing Generative AI for Hyper-Targeted Campaigns
- AI as a Creative Partner: Explore tools for generating engaging text, visuals, and video while maintaining human oversight.
- Preserving Brand Identity: Develop strategies to keep AI-generated content aligned with your brand’s tone and values.
- Streamlining Content Workflows: Reduce production timelines by integrating AI into ideation, creation, and editing processes.
AI-Powered Marketing Analytics: Real-Time Insights to Drive ROI
Personalization at Scale: Harnessing Generative AI for Hyper-Targeted Campaigns
AI-Powered Marketing Analytics: Real-Time Insights to Drive ROI
- From Data to Decisions: Turn complex data sets into actionable insights for smarter campaigns.
- Predictive Marketing Metrics: Use AI to forecast campaign performance and optimize budgets proactively.
- Democratizing Data Access: Enable cross-functional teams to harness AI insights without requiring technical expertise.
Timeline of Event:
Timeline of Event:
Timeline of Event:
9:00AM ET - 9:50AM ET - Discussion 1
Personalization at Scale: Harnessing Generative AI for Hyper-Targeted Campaigns
10:00AM ET - 10:50AM ET - Discussion 2:
Creative Content Generation: Balancing Automation with Brand Authenticity
11:00AM ET - 11:50AM ET - Discussion 3:
AI-Powered Marketing Analytics: Real-Time Insights to Drive ROI
12:00PM ET - 12:30PM ET - Closing Keynote:
Who Should Attend:
Chief Marketing Officers, VP of Marketing, Director of Marketing, Digital Marketing
Testimonials
Timeline of Event:
Timeline of Event:
Thank you so much for this event, I really gained a lot of insights from the presentations and discussions! I am really looking forward to attending more of your sessions and learning from others! - Optum
I enjoyed participating in and learning from the discussions with other professionals the entire day. I was able to share some of my knowledge and expand it further from knowledge shared by others. All in all, I felt it was a very good experience. - BI Worldwide
Thank you! It was a great discussion, very informative and I love hearing the insights from all these professionals. I’d love to participate in the future. - RPS
Great conversations, thank you! - Army & Air Force Exchange Service
Thank you for the great event! - Trinity Logistics
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